The Full SECO Schedule is Out for the Symposium Oct. 9-11 in Atlanta
The SECO schedule of presenters and panelists offers deep insight on the daily operations of small- to mid-sized manufactured home community ownership and management. The annual symposium will be held Oct. 9-11 at the Atlanta Airport Marriott on Best Road.
Pre-SECO workshops begin Oct. 9, and the general session runs Oct. 10-11. All pre-SECO happenings are available for an added $100. Register for SECO while space remains!
SECO (Southeast Community Owners) attendees meet each fall in Georgia to collaborate on opportunities for growth in the marketplace and to share and learn about ways to improve the experience of community residents.
More than 200 community owners, managers, investors and service providers will gather this year.
What Will You Find in the 2018 SECO Schedule?
Wednesday Oct. 10
7-8:30 a.m. — Registration
8:30-9 a.m. — Welcome (David Roden, Larry Matthews, Spencer Roane, Tom Lacky)
11-Noon — Five Keys To Bringing New Manufactured Homes into Your Community, presented by Michael Callaghan of Four Leaf Properties
Noon-1 p.m. — Internet Marketing Trends and Tips by Darren Krolewski of MHVillage
1-2:30 p.m. — Lunch, State of the Industry from George Allen, MH consultant and writer
3:15-4:15 p.m. — Lessons Learned by New Community Owners (Panel of owners)
4:15-5 p.m. — Succession, a conversation on generational business strategy and planning led by Bret Danko of GENCapital
5-8 p.m. — Roundtable, Networking, Mixers
Thursday Oct. 11
8:30-9:15 a.m. — How Much Could My Community Be Worth? A moderated panel on valuation and timing of a sale, led by Dave Jackson of Keller Williams/G2 Commercial Real Estate
9:15-10:15 a.m. — One Minute Money Makers, led by Tom Lackey
10:15-11:15 a.m. — Refinancing for Community Acquisition and Refinance by Steve Case
11:45-12:45 — BOOM! The Next 10 Years, by Ken Corbin, homes sales consultant
2-3:15 p.m. — Financing of Manufactured Homes
3:15-4:15 p.m. — Wrap, pass the mic
More Details about SECO
The Atlanta Airport Marriott on Best Road in College Park is conveniently located and recently renovated, providing ample space and infrastructure for SECO18 attendees.
“We think this is going to be the biggest and best SECO we’re ever had,” Co-founder David Roden said. “And it’s right next to the airport, and there’s a shuttle that can bring you right over.”
Founders of the SECO symposium composed the opportunity specifically for owners of small- to mid-sized communities. They bill it as “Community Owners Helping Community Owners”. This year the event, despite its name, will include representatives in the manufactured housing industry from 25 states.
The annual event also is valuable for investment, lending, insurance, brokerage and product and services professionals from the manufactured housing industry.
New for pre-SECO 18 are presentations on complementary industries, such as RV and self storage, as well as an off-site live demonstration of a home installation and set-up.
See our previous blog post on the schedule of pre-SECO events.
Other added features for SECO 18 are a new classified advertising opportunity in SECO marketing materials, and a program to help service veterans and their families.
SECO Veterans Assistance Program
“Since we are a nonprofit, if we have some extra funds we will accept applications to help veterans and their spouses,” Roden said.
Requests for assistance might include the purchase of a new AC unit, installation of a front entrance ramp, or accessibility features inside the home, for instance.
“We’re just looking to help American service veterans across the country through our community owners,” Roden said. “We are taking donations for anyone who wants to contribute.”
MHM Certification Class on Oct. 8
Before the symposium kicks off, interested attendees can register separately for a manufactured housing manager training and certification course.
Kathy Taylor and George Allen will lead a Manufactured Housing Management certification course that will provide information on how to get started in the business, how to lead, marketing and management strategies, as well as how to buy and sell, plus more.
Registration for the MHM Certification Course is required. This is a separately ticketed event, and more information can be found here.