Full 2017 Agenda
7:00 AM - 8:30 AM
Registration – PreSECO & SECO17
Speakers:
Genevieve Ketelle, SECO Event Coordinator
Judy Roden, Mountain View Estates
Mark Titshaw, Stonegate Management Group
Paula Garzon, Assistant Event Coordinator8:30 AM - 10:00 AM
PRE-SECO Workshop: Rent Manager – Basic
Speaker: John Hemelgarn, Rent Manager
Learn More10:15 AM - 11:45 AM
PRE-SECO Workshop: A Sales Lead is a Terrible Thing to Waste: How to Close More Online Sales in Less Time
Speaker: Dawn Highhouse, MHVillage
Learn More11:45 AM - 1:00 PM
Lunch
(not included in Pre-SECO Registration)1:00 PM - 2:30 PM
PRE-SECO Workshop: Rent Manager – Advanced
Speaker: John Hemelgarn, Rent Manager
Learn More2:45 PM - 4:15 PM
PRE-SECO Workshop: Lease-Option – Legal basis, structure, sample contract, pre-qualification, underwriting, defaults, with conventional financing
Speaker: Spencer Roane, Pentagon Properties
Learn More5:30 PM - 7:30 PM
Cash Bar, View Homes – All SECO Attendees Invited!
Wednesday, October 11, 2017
7:00 AM - 8:30 AM
Registration SECO17
Speakers:
Geneviee Ketelle, SECO Event Coordinator
Paula Garzon, Assistant Event Coordinator
Judy Roden, Mountain View Estates
Mark Titshaw, Stonegate Management Group8:30 AM - 9:00 AM
Welcome, SECO Finances & Statistics
Speakers:
Spencer Roane, Pentagon Properties
David Roden, Mountain View Estates
Larry Mathew, MC, American Commerce Bank9:00 AM - 10:15 AM
Attendee Introductions
10:15 AM - 11:15 AM
Filling Vacant Sites by Renting, Selling, & Seller – “Financing” New Community Series Homes (CSH)
Community owners like you who added cash flow & value to their communities, also upgrading community appearance and resident demographics.
Moderator: George Allen
Speakers:
Maryuri Barberan, Pentagon Properties
Chuck Meek, Calhoun Homes
Michael Power, MHC Investor.com
David Roden, Mountain View Estates
Steve Waite, RE Hunter11:15 AM - 11:30 AM
Morning Break
11:30 AM - 12:00 PM
MH Manufacturers – CSH Display Homes, Options, Features
Moderator: Bob Love
Manufacturers of SECO17 Display Homes, Sponsors and Vendors12:00 PM - 1:00 PM
Sponsors and Exhibitors Who Increase Revenue, Reduce Expenses or Increase the Value of Your Community!
Speakers:
Bob Love
Manufacturers of SECO17 Display Homes, Sponsors and Vendors1:00 PM - 2:30 PM
Lunch – George Allen “State of the Industry”, visit display CSH Homes & Exhibitors
Speakers:
George Allen
GFA Management Inc.
COBA72:30 PM - 3:15 PM
Internet Marketing Trends and Tactics
The latest internet marketing trends that are redefining buyer behavior and expectations. Learn what these trends mean for manufactured housing communities and explore internet marketing tactics you can use to earn more business and stay ahead of your competition.
Speaker:
Darren Krolewski, MHVillage3:15 PM - 4:00 PM
Pre-Purchase Counseling of Homebuyers
Speakers:
Chris Nicely, CEO Next Step Homes4:00 PM - 4:15 PM
Afternoon Break
4:15 PM - 5:15 PM
Financing of MHs
For CO to rent or seller-finance (lease-option), Convention/retail financing of homeowner
Moderator: Spencer Roane
Speakers:
Tim Masters, Sunny Side LLC
Jeff Buice, GENCapital
Candice Doolan, 21st Mortgage
Curt Hodgson, Legacy Homes
Steve Mehrer, Country Place Mortgage
Kevin Thrash, American Commerce Bank
Jerry Bretton, Credit Human
Marie Layfield, Triad Financial Services5:15 PM - 6:00 PM
Marketing Homes For Sale In Communities
Moderator: Steve Case
Speakers:
Ken Corbin, CallKenCorbin
Chris Nicely, CEO Next Step Homes6:00 PM - 6:15 PM
Roundtable Introductions – Moderators & Topics (posted in Whova)
Moderator: Larry Mathews6:15 PM - 7:15 PM
Reception, Visit MHs & Vendors
7:15 PM - 8:45 PM
Networking Roundtables – (topics posed in Whova App)
Thursday, October 12, 2017
8:30 AM - 9:30 AM
1 Minute Money Makers – Pass the Mic
Sales, marketing and management ideas – revenue generating, cost cutting, charity and etc.
Moderator: Tom Lackey
Speakers: All Attendees9:30 AM - 10:15 AM
Everything You Always Wanted to Know About the Federal Reserve (But Were Afraid to Ask)
Speakers:
Brett Danko, GENCapital10:15 AM - 10:30 AM
Morning Break
10:30 AM - 11:15 AM
Mobile Home Park 2.0
Speaker:
Jefferson Lilly, Park Street Partners11:15 AM - 12:30 AM
Lunch – National Issues Affecting Us
Raffles (Sponsor Contributions and Display MH)
Last Chance to see Display MHs & Visit Exhibitors
Moderator: George Allen
Raffle Moderator: Steve & Sarah Case
Speakers:
Jay Hamilton, GMHA
Tom Lackey, Able Housing
Dave Voss, LEAD-M Companies12:30 PM - 1:00 PM
Nicely Made Media
Demo video prepared for SECO17
Speaker:
Carson Nicely, Nicely Made Media1:00 PM - 2:00 PM
Opening the Cash Vault – Community Acquisitions & Refinancing
More funds than ever before are available for financing of our asset. This lender panel describes their most popular programs.
Moderator: Larry Mathews
Speakers:
Andrew Bates, Am. Commerce Bank
Chris San Jose, Yale Realty & Capital Advisors
Lu Vella, Q10/Lutz Capital2:00 PM - 2:45 PM
How Much is Your Community Worth In Today’s Market?
Could your community be worth an all-time high? A panel of national brokers explain what’s selling and what’s not and for how much.
Moderator: Jay Zandman
Speakers:
Max Baker, The MHP Broker
James Cook, Yale Realty & Capitol Advisors
Kevan Enger, Capstone Manufactured Housing
George Logan, George Logan Brokers
Bob McBroom, MHC Leisure Living
Josh Mermell, RHP Properties2:45 PM - 3:30 PM
Rehabbing Resale Homes
Whether rehabbing a repo MH or a new home which a buyer defaulted on, here are things to pay attention to, to get it done quickly and efficiently.
Moderator: David Roden
Speakers:
Michael Power, MHClnvestor.com
David Voss, Advance Manufactured Homes3:30 PM - 4:00 PM
Wrap Up – Pass the Mic
MH features, financing: acquisition, L-O, resident/buyer, MHP/LLC, industry concerns (trailer parks, setup contractors), next year’s MCs and venue?, do differently next year, SECO17 stats (attendees, finances, etc.)
Moderator: Larry Mathews
Speakers:
All Attendees4:00 PM - 4:15 PM
Afternoon Break
4:15 PM - 5:15 PM
Financing of MHs
For CO to rent or seller-finance (lease-option), Convention/retail financing of homeowner
Moderator: Spencer Roane
Speakers:
Tim Masters, Sunny Side LLC
Jeff Buice, GENCapital
Candice Doolan, 21st Mortgage
Curt Hodgson, Legacy Homes
Steve Mehrer, Country Place Mortgage
Kevin Thrash, American Commerce Bank
Jerry Bretton, Credit Human
Marie Layfield, Triad Financial Services